Tag Archives: technology

UberAds: Targeting Smartphone Users Through Social Media

Posted on May 20, 2013 by Cynthia

As the amount of smartphone users skyrocketed over the past few years, advertisers saw this as an advantage. With internet usage on the go, ads out in the world on billboards, posters and subways are ignored as people have constantly been … Continue reading →

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Content Marketing for the People

Posted on May 10, 2013 by Cynthia

It’s a competitive world out there and everyone is pitching the same crap. From keywords to broad technical pitches, customers are left with little to no information that they are genuinely interested in. In a marketing standpoint, it looks great on paper … Continue reading →

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Advertising: Creativity vs. Data

Posted on April 19, 2013 by Cynthia

What makes for great advertising? Is it the number of outreach and statistics or is it a unique approach of expression? Advertisers constantly struggle with what brings more value to their marketing approach. By analyzing numbers of followers and likes, … Continue reading →

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Online Video Marketing

Posted on January 28, 2013 by Cynthia

A picture’s worth a thousand words but can you imagine how much a video is worth? Video marketing is making an impact in the business world as people react to the the action right in front of them. As YouTube … Continue reading →

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