Tag Archives: innovation

Marketing to Share Your Happiness

Posted on May 31, 2013 by Cynthia

For years, Coca-Cola has been marketing happiness through their products, ensuring that feeling when consuming Coke. With this marketing technique, they also promoted sharing the product with others to “share the happiness.” With bottles of Coke, the drink was easily … Continue reading →

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Content Marketing Formula of 70/20/10

Posted on February 13, 2013 by Cynthia

The 70/20/10 model is common through business in an educational sense with the curriculum and in the innovative sense with business management. This same model should be used through marketing as well. Through analyzing leading brands such as Nike, Coca-Cola, … Continue reading →

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How to Bring Them Back.

Posted on September 18, 2012 by Diana

Staying inspired can be a daunting, but necessary task.  As a marketer, business, or web site developer its your job to stay creative…and it may also be a great move to keep your customers creative. Since the Fall is a … Continue reading →

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Credit Card 2.0 and What it Means for Marketers

Posted on March 20, 2012 by Stephanie

Plastic is everywhere. It holds our groceries, picks up our food, and sits in our wallets. What’s more, there’s an overabundance of it when you consider that the average credit card holder has 3.5 cards. But what would a problem be without … Continue reading →

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