Tag Archives: industry

Helpful Advertising: Y&R for Hurricane Sandy

Posted on March 14, 2013 by Cynthia

Although Hurricane Sandy was months ago, there are still many families and communities suffering from the aftereffects of the catastrophe. Through social media sites like Pinterest, Y&R started a collaborative Pinterest called “Helpin” as a Hurricane Sandy relief effort. This … Continue reading →

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KLM: Giving the People What They Want

Posted on February 22, 2013 by Cynthia

There are millions of advertisements everywhere and what makes the difference is the ability to capture the attention of one’s audience. What’s the key to making this happen? The answer is simple: “Give the people what they want.” Think about … Continue reading →

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Content Marketing Formula of 70/20/10

Posted on February 13, 2013 by Cynthia

The 70/20/10 model is common through business in an educational sense with the curriculum and in the innovative sense with business management. This same model should be used through marketing as well. Through analyzing leading brands such as Nike, Coca-Cola, … Continue reading →

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Online Marketing & Design: The Source to Success

Posted on January 16, 2013 by Cynthia

Great communication is the main reason for a successful business but how is this achieved? Online marketing and design is what brings audiences and businesses together to give both groups what they strive to accomplish. Why Online Marketing? Many believe … Continue reading →

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