Tag Archives: art

Advertising: Creativity vs. Data

What makes for great advertising? Is it the number of outreach and statistics or is it a unique approach of expression? Advertisers constantly struggle with what brings more value to their marketing approach. By analyzing numbers of followers and likes, … Continue reading

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The New Black: A Color, A Brand, A Symbol, An Idea.

Black. What does that word evoke in you? Is it just a color or does it have more meaning than that? Colors are a sense of language that exceeds any other. They are universally known yet each color can evoke … Continue reading

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The Art of Paid Search

If I told you that paid search is an art, you’d probably laugh at me. In truth, there is somewhat of an art to it. Not one you’d hang up on the fridge, but one that will produce results. Paid … Continue reading

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